As the annual growth rate of more than 20% tourist market, 2011 China's tourists will become a hurricane after Australia Queensland in post-disaster reconstruction plan "core guest."

Australia Queensland, Federal Ministry of tourism and travel Council recently launched its largest market start program in the history, including from the beginning of April to Japan, China and the United Kingdom three promotion programme of the international market.

China is one of the Queensland Tourism major foreign markets. By the end of December 2010, Queensland received approximately 188,000 Chinese tourists for the year, an increase of up to 23%. Of concern is that fastest in Chinese inbound tourism is Queensland market.

It is reported that in a growing number of leading global at the same time, China to Australia and Queensland are also significant increase in visitor spending level. Surveys show that as of September 2010, China's per capita consumption increased the amount of tourists in Queensland 3% total consumption amounted to $ 336 million, and an increase of 25% a year earlier. Therefore, the Australia tourism industry believes that the next few years, Chinese tourists for Queensland and Australia tourism boom is essential.